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At 23 years Colin Yurcisin found himself $50,000 in debt working a 9-5 he hated. Colin couldn’t take the depression anymore so he found help through personal development and decided to ALL IN. In this episode we discuss that journey.
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I'm a methyl and blue shit. Let's go. Probably won't feel it. I think it's so so mild yeah. We good to go.
Speaker 2:Yeah, I think it's so.
Speaker 1:Collin, thank you for being here, bro. What's up, bro? Thanks for having me. Yeah, I didn't want to say it before we hit record, but do you remember when we met? No yeah, I didn't think so. So we? I think it was probably Either 2020 or 2021. Yeah, we both got in the sauna and at a now to meet together. Really and we ended up doing like sauna cold plunge, sauna cold plunge. No way we like talked for like an hour.
Speaker 2:Damn, and I don't remember what the fuck.
Speaker 1:And you just told me you were like yeah, dude, I was working at adp, um, and you kind of just like quickly elaborated to the fact that you didn't like that career. Yeah, and then you're starting to try to do something different. Wow and the next thing I know is sartinio and like all and stuff. I was like shit dude, I recognize that guy.
Speaker 2:That's so funny. So that was 2021. Yeah must be, so it was like right when I moved to Miami. I mean, I was already an entrepreneur for over a year at that point. Yeah, yeah, that's cool, yeah, oh yeah, so what let's take?
Speaker 1:let's go back to before that, though. So what do we need to know about you to make sense of the stuff that you're up to now on social media and just, uh, life that you're living now?
Speaker 2:Yeah, so, uh, I grew up pretty normal middle class family in New Jersey. Um, so if you ever been to the northeast brand New Jersey, um, I like to say central Jersey because it's actually in the middle, but some people say there's like no central, it's south or north, but uh, it's like 10 minutes outside of Trenton, it's called Robbinsville, okay, yeah, so very small town, uh, really nice high school, though like brand new high school when I started going there. Um, but, yeah, we're middle class. You know my dad made you know six figures a year doing sales. My mom stayed home with the kids to raise us and, uh, my dad was really into sports when I was growing up so he had me, as soon as I could walk, you know, playing wiffle ball in the backyard, uh, doing um, you know t-ball, and then moving my way up to baseball, little league, la Crosse, wrestling football, you name it. I was playing it and I I never really liked sports necessarily like I, I wasn't really like a team sport player. Um, and I really liked, uh, being creative. Like, even as a kid I was like, you know, building these crazy Lego sets for like three hours at a time and like I would like do it with the instructions, that I'd like take them down and start over and build my own thing. And my mom noticed really young that I was like extremely creative. I was making comic books and I was selling them back to my parents and that was like my first little business. Um, so I always had kind of like a creative driven, entrepreneur side to me when I was growing up and, uh, I kind of got molded, you know, by my father, uh, with the the work ethic part and sports and discipline and waking up early and, you know, playing sports with teams and, you know, always being on time and treating people right. So my dad really did a great job molding me and kind of having that like military Uh structure to my day, even when I was literally, like you know, in middle school, going to wrestling, like I'd have to go to multiple practices and so it was the the perfect combination. Honestly, like I didn't like it at the time, but what my dad was doing for me back then Literally is a direct correlation to how disciplined I am now as an entrepreneur. So long story short. Uh, in high school, uh played sports the whole time. Uh started drinking, you know, at 16, like every other high school or kid going to basement parties, whatever, and I really love to party, like, like, much more than everyone else. Uh, I think it's because I didn't like playing sports and I didn't feel comfortable there, but I was forced into it for so long and then when I drank I kind of got to escape and I could feel Like my inner creativity. So that was like my, my, uh, my, my time to like, let loose and like be myself. So I went to the number one party school in America University of Arizona. Uh joined a fraternity, partied my ass off for four years, had a lot of fun, I mean, in the moment, you know, there was nothing else I'd rather be doing. I didn't know shit about entrepreneurship. I wasn't one of those kids, you know, as a freshman or a sophomore, in my dorm room making a Shopify store. No, bro, I was doing drugs, I was partying all. I thought about, you know, was drinking, having fun and girls, and that was it. And I did that for four years. Graduated I still got in my business school. I got a 3.0 in the Eller College of Management and then I got a job immediately after at ADP and I was doing outside sales. My dad is in sales his whole life. So I was like, you know, I'll probably just do what my dad does, like I'll I'll go, you know, travel. At least I can kind of make my own schedule. Like you know, I'll just climb the ladder, get my 401k, you know, start a family, the whole, the whole nine. So I did that and I got the job right out of college and I lasted about 11 months and I quit. But in that time I had, you know, some awakenings happen. I was $50,000 in debt from student loans, credit cards, and then also a personal loan that I took out to start a Entrepreneurship side hustle. That went down To start a entrepreneurship side hustle that went terribly wrong and failed. Uh, and then I had, you know, my monthly car payment for a car that I didn't even like to drive. You know, my, my apartment that I didn't enjoy either. I didn't like the people I was living with. You know, I didn't really feel aligned anymore and I just felt like I was in a massive hole. All of a sudden, I woke up one day and I was just like Damn, like I don't even like myself, like I don't like this life, I don't like what I do, I don't like the car I drive, I don't like the people I'm with, I don't like their habits. I felt that inner creativity like calling again and, uh, I just started to listen to myself. Man, I just started to Uh, separate myself. You know, on the weekends I stopped going out as much, you know, instead of, you know, drinking Thursday, friday, saturday, sunday, I would, you know, take two days off, then three days off, then the whole time off, and I kind of just Lock myself in my room and I and I started to do personal development. I never at that point had picked up a book and actually read it all the way through. I cheated my whole way through school. I knew it was bullshit, I knew I wasn't learning anything and, uh, this was the first time ever that I started to personally develop myself, at around 22 years old. Um, so I was honestly a late start, but as soon as I got that little spark in me, dude it just it engulfed my entire, being like I didn't want to do anything but get better, and so it was very quick. It was literally. I also got drugged at a nightclub in Scottsdale and after that I woke up the next morning I had my shirt ripped, I had a shoe off, I had no idea where the fuck I was and I literally had no money left in my bank account. So when I called the, the uber, the the uber got like denied, like on my, on my card. So I got home like negative bank balance, shit was overdrawn, and I looked in the mirror and I was like, yeah, I'm done. Like I'm either gonna keep going down this path and I'm gonna probably, you know, be embarrassed my whole life of myself and, you know, just keep Detrimenting my life, or my parents aren't gonna be happy about it and I'm just making a fool of myself, or I'm gonna actually build my character and build Someone that I'm proud of and someone that I like being around, because, you know, I'm stuck with this person for the rest of my life. So that was kind of the defining moment and ever since that happened I changed my life. You know I, I just worked every single day to get better. So start waking up at 5 am. I created a morning routine where I would meditate, I would pray to God and I would write on a whiteboard. You know my goals for the day go to the gym before work. By the time I got to work, I already had a two hour. You know amazing little Thing with myself where I was able to grow. And so, from that point on, I, you know, I'll personal develop for three, four months, quit my job in August of 2019 Uh, 50 grand in debt, had no guaranteed income anywhere else. And I just said, fucking, I'm gonna go all in on entrepreneurship. And from that point on, I started documenting every single day on instagram, like from the day I quit my job, I told the whole world I'm gonna become an entrepreneur. I don't know how I'm gonna make money, but you guys are gonna see everything along the way. And I just documented my journey because, um, gary v has a quote. He said if you don't know what your brand is, document your journey and your journey will become your brand. And that just stuck with me. I was like damn, like I'm just gonna film everything. Like at first, man, everyone was laughing at me. You know my my friends at the time thought it was a joke, like what the hell is he doing? You know you were making good money at adp. I just got promoted as like a cpa Uh guy so I could like work with the counts, make more money, and I just quit and so, uh, from that point on I I grew my instagram account with some celebrity giveaways and Some engagement and stuff and I just started ripping stories every day, like just absolutely Filming every little moment of my life, any advice that I got from, you know, watching a grant card, own video or any takeaways I got from Ed, my let, I would just kind of let them flow through me in my own words, I started just broadcasting them to the world and you know, that kind of caught on a little bit. I started getting more attraction, started getting more followers and I would start to help people grow their brands. So that was like my first little business, my first side hustle that actually worked and, believe it or not, the first month out of my job I made like 10 to 12 thousand dollars in a month. I never made that in my life in my job. So I was like, oh, we're chilling, like this is gonna be great, like I can literally go all in every hour of the day Whatever I want, and I can make a shitload of money and I can help people and, uh, you know, just do what I love every day. And it was so freeing just being able to wake up and have Unlimited time to just work on myself. So I knew, like within a few weeks, after having some success online, I was like I'm gonna kill this shit, and I did, and that was, you know, my first little business. Then I repaired my credit because, as I said, I had 50 thousand dollars in loans and so I defaulted on the 20k personal loan and so my credit went down to like 550 and, uh, I I just started writing my own dispute letters. I looked on youtube, you know, found out about the credit fair credit reporting act and, uh, I just went all in on on repairing my credit and, uh, I got it up to like a 730 and from that point on, I applied for Five to seven cards and one sequence got approved for 70 thousand dollars and and that was it. I just documented that whole thing and everyone's like, bro, how'd you do that shit. So then I did what Gary uh v told me to just make content on it. So become the brand, you know, become the credit guy. So I made content for 30 days A video every other day, with pictures in between and just gave value for free on credit. You know what are the top five credit cards, what are the five factors that make up your fight? Go score, how do you get business credit? You know what, what is utilization? And I just educate, educate, educate. Finally, after a month, people are like bro, do you have a course? Can I pay you? I need a one-on-one. That was my signal. So I dropped a credit course called credit class and in the first day it was black friday of 2019. I made like 6,500 and that was it. It was off to the races, scaled that up, I moved to Bali. Uh, january 1st, the day I got there, I met my now wife or fiancé, and it was her last day. Literally, she was about to leave, ran into her by fate, and credit class are blowing ups, are traveling the world, and that was like my kind of make it moment.
Speaker 1:Yeah, there's so much in there I want to dive into sure but to start with that, one of the things that you said that I really loved was you started listening to yourself. Yeah, and there was a quote recently that I heard from taylor chariden, which is the creator of the show yellow zone, and the quote is most people fail in life because they fail to listen to the whispers Pointing them in the direction that they're supposed to be in. Yeah, so with that said, like those whispers almost became screams, right.
Speaker 2:Oh yeah, I mean it was either you know I'm gonna die or I'm gonna change my life. Right now there's no in between, yeah, so by you know, basically there was no other way it could have went. Like I hit rock bottom, like there was no. I had to listen, like, and I knew I was like a good soul. I knew deep down I was a good person. I was just not on the right path and I was like okay, this is, this is the point where I switched paths. So it was pretty easy to make that decision, because otherwise I would have had to go home and live with my mom and dad or there was nothing else to do.
Speaker 1:It's interesting to think about right, because Maybe if it wasn't that bad, you wouldn't have been able to make the switch and I think about it's often like what separates the people who were able to like take that leap of faith and like be in debt and still be willing to go out on that Entrepreneurship path yeah, versus the people who stick in that job and weirdly enough, it seems like it's pain.
Speaker 2:Oh, dude, there's something else that's even crazier. So in 2015, I was a sophomore in college and I went home for summer break and I went to a party in my in my hometown and At the party there was a kid that was just super intoxicated and he started. He just wanted violence and he tried attacking another guy at the party. He pushed him off and I was the next victim that he attacked, and so he came up behind me and just started Wailing me in the face like never even talked to him at that night at all and, you know, just got randomly picked but it happened for me. So I got beat up that night. Uh, woke up the next day in the hospital, my face was literally in like 26 pieces. Um, you know why me? What the fuck? Why did this happen? You know it was summertime, I was getting tan lifting and, uh, I was just, you know, total victim. Like what the fuck, why me, why me? And so that basically stuck with me for the next five years, because you know we sued the home owners and you know the guy who did that. And so I always thought when I got out of college that I was going to be different, because I was getting a settlement. So I was like I don't have to really give a fuck, I don't have to work hard, I don't have. You know, I'm going to just study entrepreneurship, I'm going to study how to invest because I'm going to get paid this money and it's going to separate me and I'm good. You know, I'm special, I'm special, I don't have to do this stuff. So that was kind of my mindset. Also, during that time we just talked about, I was like, well, you know, I'm going to get this money this year anyway, so I can do whatever I want. And the money never came. So basically, I think that was another you know little little omen from God that you know he knew how like on the other side I was. I needed a lot of pushing, so he did that for me and then he also, you know, did the part where I got drugged for me. So that was like two different you know catalysts in my life, right there. And what was cool about it was, you know, I created the whole plan as if I got the money. So the money's going to come in, I'm going to start buying real estate, I'm going to get an Airbnb. I read Rich Dad, poor Dad how to invest assets over liabilities. So I understood the structure, but the money never came in, so I had to build it myself. So over the next, you know, four years made millions of dollars by myself. And the coolest thing was when my 2021 tax bill was due. It was $470,000. The check came in and I just paid the taxes, so I got to keep all my money.
Speaker 1:That's funny. That's such an interesting story. Crazy, yeah, it's crazy. It's interesting to think about how that you would have never been where you're at without the pain. And I think there's so many people who are stuck in that place of they're working the job that they hate and they're in debt from student loans and they never take that leap of faith or they never have the faith to take the jump. And what do you think like for that person? Who's thinking about it? What are the? What were the biggest ideas, the concepts, the things that helped you the most get from the habits, the things that helped you get from zero to where you're at now?
Speaker 2:Yeah, I mean, there you only get one, one chance right, like you only get one time here that we know of. So I mean, do you like living your miserable life? No, like I don't. I don't like feeling like that. I don't like going to sleep not liking myself, I don't like looking in the mirror and feeling embarrassed. So what do you got to do? You got to fucking change. You know there's no other, there's no other answer. You got to take that pain and you got to create a masterpiece with it. And so you know, without pain there's no gain. Like you're not going to change unless you have pain. So the pain is beautiful. You got to enjoy the pain, enjoy that journey, take that pain and transform it into your story. You know we all get our pain to motivate, to inspire, to build this story, to give back to others, to inspire them to change. So I think the pain is needed. You know we all need the pain.
Speaker 1:So what were the biggest habits at that point? Right that like took you. So you mentioned the morning routines. Big was it the morning routine that you think was like the biggest thing that helped you change who you were Like? What were those biggest habits that helped you? That helped you?
Speaker 2:Yeah, it was establishing the non-negotiables. So the morning routine was daily, every single day, no matter what time I woke up, no matter where I was, if I was traveling, it always got done. So it was a journal. I bought a journal and I started back in 2019. I still do the same thing today. In the top left hand corner, I just write the five things I got to do for the day it's called the power list. Then I write the four agreements it's a great book and then on the top right, I write 10 things I'm grateful for. I say, dear God, I'm so grateful for bang, bang, bang. And then I write a love letter to money or a letter to God, just like a journal. And so I do that every single day. And then I do my breath work. Back then I didn't do breath work yet, but I prayed and meditated. So all in all, it took 20, 30 minutes, and then I hit the gym immediately.
Speaker 1:Why a love letter to money?
Speaker 2:Yeah, it just helped me build my relationship to money. You know, money is just like your mom, your dad, your grandma. You got to treat money as if it's a person and you know, if you don't have a good relationship with your mom and you don't text her often, you don't call her, she's probably not going to be calling you and she's probably not going to be giving you love. It's the same thing with money, right? So if you're always, you know, thinking about money, if you're expressing your gratitude for money, if you're telling money what you're going to be able to achieve with it, money is going to come flowing in your pocket. So I started writing those letters, bro, when I was 50 K in debt. And you know, as I just kept writing them every single day, eventually I started to actually look up in my reality and I'd go back in my notebook, like 30 pages, and it would literally be that exact amount I was manifesting would be in my bank account. And so I just up the number, up the number, up what I wanted to achieve with the money, and it happened every single time.
Speaker 1:Isn't that so weird? Like what do you make of that situation? Like thinking back and almost writing down those numbers and then seeing you achieve that, oh yeah.
Speaker 2:I have every single goal from 2017. I was even thinking this in college, like my junior year. I wanted to. I had really bad acne so I wanted to, like, remove my acne. I wanted to give my sister my car. I wanted to retire my mom, I wanted to make 10 K a month and, you know, by 2020, I achieved all those things so I could. I could do that all the time, bro. I always write my goals and, like little spurts when I'm in the shower I'll get an idea and I'll just jot it down and you know, a year later you'll look back in your notebook or you'll have the memory thing. It's like one year ago today. You look at.
Speaker 1:I mean like holy shit, I did that, let's go. I mean, it's so fun to look back at a little journal entries. Yeah see what you were thinking about struggling with and to see how that has evolved and really makes you so grateful for how far you've come.
Speaker 2:Yeah, and in the Instagram, if you story every day, you have the archive. That's cool. Oh, dude, I look at that all the time and, like dude, my old self in 2021 motivated me the other day, Like I was looking back in September 2021, November 2021. I was savage mode back then. I was making like 300 to 500 grand a month, like just fucking killing it. And I'm in a downslump sometimes and I'll go back and I'll look at my my old self, bro, and he'll motivate me to do better.
Speaker 1:That's interesting, the complacency that comes with success.
Speaker 2:Oh yeah, I mean dude. Your past successes are one of the biggest reasons for your current failures. Yeah, because you get complacent, your ego builds, you know from your past success and you know, once you achieve things, you think. I don't think this, but some successful people, especially in, like the NBA. You see this all the time the NFL. You know they stopped doing what got them there and then they'd fall off. It's very simple. Like you, you, if you want to achieve higher levels of success, the only thing you can do is add to the equation. You're not going to get there by keeping things the same or, you know, detrimental yourself by taking things away. It's not going to work.
Speaker 1:It's interesting to balance that and to think about, like, what is enough or what is like, is the goal post just going to continue to keep moving forever? Is there a place of satisfaction or does it even matter?
Speaker 2:Like, yeah, it doesn't really matter. It's more about serving people.
Speaker 1:I agree At now at this point right now.
Speaker 2:I've finally come to realize over the past year now that it's not about money at all. It's the money comes. The more people you serve, the more people you impact. It's really that true Karmic law is so real. Like if you provide shitty services that do not work and if you fuck people over, you will get fucked. There's never been anyone who's got away with something bad. You always get fucked. Like I've talked to some really really high level people you know billionaires and they tell me like no one gets away with bad things. Like you will always get caught, you will always serve your time with Karmic law, so you have to be good.
Speaker 1:There's like Jordan Peterson quote where he says that was it.
Speaker 2:Jordan Peterson actually said something about that. He said in all of my people I've ever interviewed, I've never seen someone get away with anything, even once Exactly.
Speaker 1:And. But even to like the billionaire analogy, though, like if you get to the point where you're doing deals, that big trust is everything. So if you've been the guy who has have been kind of an asshole in certain deals, people aren't going to want to work with you and you're never going to to be a part of those deals to begin with, oh, yeah, I mean, dude, I've been on Instagram for five years now.
Speaker 2:It's so funny. I mean you see these guys who are at the top, you think so they make it look like they're at the top of the game in some kind of industry and then a year later they're gone. They don't even post anymore. I've seen it happen with so many big dogs. Like it's very hard to stay on top and those people that do fall off, they're in the short term game, they're in the short money. They're not thinking long term at all. So for me now my biggest focus is setting up a foundation that will last for the next 10 to 20 years. So I'm not in it for quick money. This year I've made less than I have in the past three years because I don't give a fuck anymore, like I've made enough quick money and I'm done doing that. I'm building programs now that will benefit people forever, like I could do the same program that I'm creating now for the rest of my life and it will always be a needed service. So that's how I'm thinking and you know, over time that's only going to grow If it works for me and I'm giving people the things that built me into the successful person I am today at 27,. I will be able to offer this to the world for the rest of my life and it's only going to compound, and I can make this a nine figure business just from helping people.
Speaker 1:It's interesting to go back to being in that grind, being in that journey when you're first getting started and when you're starting to really discipline yourself and really try to become uncommon and by definition, uncommon people are uncommon find and I'm asking this selfishly when you are in that place, when you're grinding and there's not very, there's not very many people who relate to you at that stage, and a lot of the friends that you had before that point aren't the type of people you want to be hanging out with now. Was that difficult for you to find that tribe of people who related to you?
Speaker 2:It was, but I felt like I was just on like my hero's journey. I was, I was the light bro and I knew it. Like, at that point, it was so solidified in my mind that, like, this is what I need to do and it doesn't matter, like if I'm alone. I knew I was going to be alone for a good amount of time, but it was cool because my friends were already waiting for me at the next level. Dude, I started traveling the world. I started realizing, holy shit, like I was thinking so small. Like my little group in Scottsdale, arizona, there's millions of entrepreneurs all around the world that are doing crazy shit. And that's what I did. I just, you know, kept sticking to my vision, stepped and kept giving my value out to the world and I attracted new people, new friends, new networks, and it was awesome. And today, even right now, like you know, I'll all hang out with a group that I was hanging out with a year ago and I'll be like holy shit, like I don't know if I will. I want to be around these people anymore. Like because my growth, you know, continuously is so fast and that's fine. Like you know, people are going to respect that and no one that's more successful than you is ever going to look down and tell you something you know bad. They're just not going to do that. They don't have time to do that, nor do they care. They're worried about their success. So yeah you just keep moving and the right people gravitate towards you. And I got my girl now and we're engaged. So you know I like keeping my circle small. I'm fine having three to five friends Totally.
Speaker 1:I think that you made a really interesting and important note talking about the loneliness time and like understanding that this is a part of it, Like this is a part of the journey you have to go through. This loneliness. It's like even a sign that you're doing things right. Yeah, Like it's required.
Speaker 2:Yeah, 100%, yeah, I mean. And the cool part about being lonely is like if you start to love yourself, you start to love being alone. So I love being alone, bro Like when I didn't even have girls, like there was a point where I didn't even care about girls anymore, I wasn't going out, I didn't need to get chicks, like on the weekends, like I was just so low and it was awesome. Like I just love being alone, I love taking walks, I love getting into my work, I love personally developing through books and podcasts. I mean I just became a learning addict. All I wanted to do is learn and get better and get better and hit the gym and level up, and that's what I did for a good amount of time until the right people just gravitated towards me. I mean, I had to create the person I was proud of to even attract my girl. So I like, by the time I met her, I'd become a completely different person than I was a year ago. That's why I was able to attain her.
Speaker 1:That's important. No right People like think that that person uh are they almost like entitled into the belief that like that right person, is waiting for you. But you have to build yourself into the right person to attract that person.
Speaker 2:Oh, yeah, yeah, you might not get your dream girl for another five years, because you still have work to do.
Speaker 1:Yeah, yeah, yeah. That's super important point. So what do you think some of those key resources were people that you really learned from in that pursuit, like was the who were those podcasts that you were listening to, the books that you were reading that were really instrumental. Yeah.
Speaker 2:Uh, I would say Gary V Crush. It was one of my favorite books that helped me start my personal brand. That was written in 2008, before Instagram was even out too. Crazy, crazy, crazy. Uh, I really loved the 10 X rule by Grant Cardone. That helped me just think bigger and just always go hard. Um, I like Edmile let's podcast. That was one I listened to all the time when I was still at my job Gary V podcast. He helped me quit my job, just having him yapping my fucking year. He's so annoying, he's so Um. Everyone serves a time right, exactly, and then you kind of gravitate towards new people. So, right now I love Wes Watson. He's awesome. Um, yeah, those are kind of some of the ones that. And then the books I mean I I, you know, am huge on manifesting and visualizing and taking action towards those things and, uh, I would say you are a badass by Jen Sincero and you are a badass in making money. Those were huge for me. And then just the classics, like thinking grow rich. Yeah, those are all good, all good.
Speaker 1:When did you get into the health stuff?
Speaker 2:Uh, when I moved to Miami in 2021, I was traveling from, you know, 2020 all the way to like mid 2021, so I was living in hotels nonstop, eating seed oils, like didn't really have any knowledge of that stuff. And, right when I moved to Miami, got around some entrepreneurs. They started mentoring, mentioning Gary, and I was like what the fuck? Like biohacking, what's all this? And, man, right when I got into it, I just fell in love with it because it's all about growth, right, like, if you're growing in your business, if you're growing in the gym, why are you not growing? You know, on your blood tests and your health and your. You know peptides and you know so that that kind of opened up a whole new world for me. So in 2021, I I had a call with Gary Brecca when he used to own Streamline Medical this was before 10x Health and had a great call with him. I actually went to his house, tried the NAD drip bag, so I did that there and talked to him and Sage his wife for like two hours and just amazing people, we just had, you know, so much to talk about. They're so loving and give so much value. And after that, yeah, I invited Gary to come speak at one of my events and we just became friends and we're homies. Now we're talking about going to the Drake concert actually today. But, yeah, dude, he's awesome. And yeah, health is such a big component in my life. I mean, it makes everything better. I'm actually creating a coaching program right now around fitness and health Nice, yeah. So that was kind of what I was talking about earlier building something that has built me into who I am today. That I could do for the next 10, 20, 30 years is health, bro, it's so. I mean I get more inquiries from my Instagram stories about health than credit or Bitcoin or any of the other things that have made me most my money. People just look at my physique and they look at my daily habits. Like bro, like I want to be like you. I don't even sell anything like that. So I was like what the fuck am I doing? Like why am I not offering people what they want? They follow me for this. I give it, I pour into them for free. On stories about 10 XL, about the supplements I take, about my diet, the carnivore diet, and I've never had a program in a community around it. So I was like fuck, I'm just going to do that.
Speaker 1:I was curious if you got into the health stuff from the self improvements that things are, from the corruption set of things, because the when you start to study, like the money and all this stuff what you do, and you have done, those deep dives. You start to realize how corrupt that industry is, and then you start to think about big pharma and big food.
Speaker 2:Yeah all this. So I mean I you know, when COVID happened, I really started to wake up to like, holy fuck, like we're in the matrix, like there's some crazy shit going on. So that definitely woke me up to, you know, seed oil and Bitcoin too, like all the Bitcoiners are that funny.
Speaker 1:All the Bitcoiners are huge in that I mean they're truthers, right Like they know they can just feel all the bullshit.
Speaker 2:They have bullshit detectors. So you know, you start talking about seed oils, you start talking about the who, the food industries, and you know you watch these documentaries and you just fully getting gulfed in the truth of everything. And so, yeah, that that totally turned me on the health. And you know, just looking after what I'm putting inside my body, the water too, you know, not having tap water, there is a website where you could look up your zip code and you put that in there and you can see every single cancerous toxin inside of the tap water where you live, Miami is awful.
Speaker 1:That website's eye opening? Yeah, that website's crazy.
Speaker 2:I mean, you guys could look it up WG maybe Well yeah, we'll put it in the notes right there, but man, look that shit up and you're going to want to order some Mountain Valley Springs or some aquapana. Oh yeah, that's for sure. Yeah.
Speaker 1:Yeah, I was curious of, so I was listening to your episode with Luke Belmore before this. And it seemed like he kind of had your wheels spinning a little bit, so I was curious if there's anything that has made you evolve your thinking recently or change your mind on.
Speaker 2:Yeah, so I mean that whole episode was about money and liquidity and Bitcoin and crypto. So Luke basically is he likes to call it a liquidity maxillus Maximalist, so basically he's not tied to one asset class. I, in 2020 and 2021, was a Bitcoin addict and you know Bitcoin Maxi like they call it, and so I didn't, you know, want to look at anything else. Everything else is a scam, which it is. I still am a firm believer that 99 percent of altcoins are scams, Even if you say ETH is an, ETH is the perpetrator that creates all the scams. With the ERC 20 tokens, they're all rug pulls. So that was always my understanding. But you know, if I would have just been a little more open minded and listened to some people that understood liquidity tides and when the Fed turns the printers on and QE rushes in, it goes to those riskier assets. So if you understand the tide of liquidity and you understand when it's going to get sucked out when they go in the QT and they raise interest rates, you know exactly where to put your money when QE is happening and where to take it out when QT starts to happen. So, like, Luke just was smarter about where he put his liquidity. So you know, he put it in a lot of altcoins and NFTs and he knew the right time to get out when the Fed. Well, his whole thing was his signal was as soon as the Fed board sold their stocks and they made an article about it, they said, oh, the Fed, the Fed board, is not allowed to trade anymore and so they have to sell. That was the top and so he sold, you know, somewhere around there. And yeah, so I basically for this cycle, you know, I still have like 80% of my net worth in Bitcoin. I didn't sell any of it. So you know, I watched my shit drop a couple of million dollars. So freak you out. Yeah, it was. It was stupid, bro, because I was. I'm a long term thinker. You know, if you are someone that is OK with you know the 10 year hold up of Bitcoin, like putting your money in Bitcoin being OK with it dropping 80% every four years and you know, knowing that over the next 10 years is going to go up a thousand percent, then it's OK. But for me, like, I literally had like 100% of my net worth in there. So like, imagine, you know, it going down 80% and you not having a plan to get out in the short term, Like all I had to do is just take profit on 20% of it to mitigate most of that downside. If I would have just went in cash for some of that and then being able to buy at the bottom, so like I didn't have a short term plan. Yeah, and long term plans feel great and sound awesome. When Bitcoin's at $65,000. You're like, oh yeah, whatever, Like I'll wait 10 years and then it goes down to 15 K, you know. So, yeah, this cycle, I'm just I'm way more open. I literally studied all 2022, the Federal Reserve. You know quantitative easing, monetary policy and I understand. You know where liquidity goes, so I'm open to getting in. You know other asset classes and I'm fully open to selling and going back to cash. You know when, the when, the time is right. So that was kind of what that episode was about. I'm still a full long term believer in Bitcoin. I'll never sell half of my stack that's. That's locked up in multi-sig cold storage forever.
Speaker 1:So yeah, so would you say that was the biggest lesson learned from that, from that experience, is that you should be mitigating some risk, taking out some profit, making sure that you for sure a little bit liquid.
Speaker 2:It's. It was stupid what I did, to be honest, like I should have invested more in myself. You know, I wanted to buy a Lambo. Like, yeah, that sounds stupid for most, but for me, and the way I position myself on social media is a great option, you know, and right now I don't want to do it because you know I don't want to sell Bitcoin to buy a fucking Lambo. I could buy 10 Lambo's right now if I wanted to, but to sell Bitcoin at these prices is stupid. So so, yeah, like taking profits and, you know, having a lot of cash on hand, even putting it in T bills, short term T bills, like you know, there's smart ways to, you know, have liquidity in the short term. So that's this next cycle. I'm actually moving to Puerto Rico.
Speaker 1:Oh yeah. Yeah, January 1st for three years so so yeah, where in Puerto Rico you're going to Dorado Beach? Are you going Dorado?
Speaker 2:Yeah.
Speaker 1:Yeah, we'll talk about that after, because, yeah, my brother lives there.
Speaker 2:Oh yeah, in Dorado.
Speaker 1:He lives in Rio Grande so okay, the other side Very cool. Yeah, I have some friends that live in Dorado, that's a good place to be.
Speaker 2:Okay, yeah, I'm excited. Yeah, I've been there a couple of times. It's awesome.
Speaker 1:It is awesome. That's a fun little community there.
Speaker 2:Yeah, it's you know a lot of crypto people and you know I'm going to work my ass off for three years and get out with a lot of money. Yeah.
Speaker 1:Back to the States. Puerto Rico is a great place to be. I don't think too many people realize a whole lot of the opportunities there, from taxing up, yeah.
Speaker 2:Yeah, it's 4% corporate tax. You have 0% capital gains tax, so 0% dividends as well. So, yeah, it's awesome.
Speaker 1:That's crazy. Yeah, it's crazy. No-transcript Bitcoin and more of just the I almost want to say like esoteric side of financial literacy. How much of a requirement do you think that is for people Like for myself? I haven't ever really done that deep dive, but been very focused on just making money in dollars and not really too concerned about the other stuff. How big of a role do you think that plays? It doesn't?
Speaker 2:matter, it doesn't matter at all. Yeah, I fell in love with it. I don't know. Well, I have a Bitcoin mining company now we're doing a lot of exciting things. We built a crazy back end where we have a hardware component of the company now that we built during the bear market. So I had a calling for Bitcoin. Like I have it tatted on me as soon as I found it and it was at $4,500 and I bought my first five in March of 2020, I knew that, like I was supposed to be doing this, so just felt right. It felt so right and it's still doubts today. Like I know, it's a massive component in my life and to educate people on it was a huge calling for me, and that's what I spent most of 2020 and 2021 doing. So I have no regrets on Bitcoin. I love it. And for you, though, if you don't have a calling towards it, dude, I mean, jeff Bezos never put a dollar in any other thing besides Amazon and he's fucking worth whatever $100 billion. So, like, if you just focus on yourself and your business and you pour everything into that, you're going to out return Bitcoin, you know every time. So, yeah, if you want to get in Bitcoin because you absolutely love it and you believe in its future and you want to build on it and you want to run your own node and you want to build mining. And you want to mine Bitcoin, sure, or you could, just you know, if you want to mitigate a little bit of risk and you want to hedge against inflation, put 5% of your net worth in Bitcoin and you're going to fucking out return everything else.
Speaker 1:So yeah, so you mentioned like it just feels right feels right. And with the manifesting stuff. And there's just a, there's the two sides of you, which is like the analytical side, and the more feeling making sure it kind of aligns with your soul. Yeah, how do you weigh those things? Do you think that they have? Have they conflicted All the time?
Speaker 2:bro. Yeah, all the fucking time I feel more emotion when I make the wrong decisions and I feel more conviction when I want to make the right decisions. And they get mixed together fucking all the time, like, for example, when I found Bitcoin. It was a little bit of both, like I knew it was the perfect thing for me, I knew to get in it, but then my emotion made me go all in because I got in, dude, I got in at the worst time, the best and worst time to be a starting entrepreneur, starting to make hundreds of thousands of dollars a quarter. You know, I think my first year of 2020, I did like 550K, then I did 1.6 million, then I did 2 million. So like literally making all that cash flow and seeing this asset class at $4,500 and it only goes up for the next two years. Bro, Imagine that Like I thought I was never going to lose.
Speaker 1:You know, I thought I was going to make 10 mil liquid at 24 or 25.
Speaker 2:And I, you know, I got halfway there and then it fell down. But but dude yeah it was it it did. And just back to what you said, it's that you know, it's that duality of you. Know what your soul is saying is right, which is always right. Your heart and your soul you can listen to that and you can tune into that, make decisions based off of that. You're going to have a fantastic life. But you can start to tell the emotional decisions when you start making decisions based off your emotion and you make them quick and you have a lot of chatter and a lot of confidence in those decisions. Like yeah, yeah, this is going to be right. Yeah, like we're going to kill. Like that's usually the wrong decision, yeah. So when my mind sparks up and when I do things too quick and I don't sleep on it, I know that that decision was made off emotion and I'm getting a lot better at it. For example, like when I met my girl, I knew that was a deep down heart soul decision and that has been right since they found her. So, like there's many different things that I've started that have been emotional, that have always been short term and ended badly, and there's always been the long term, amazing decisions that have been from the heart and the soul that are still going today and they're going to continue for the rest of my life. So, yeah, you got to really tune into that and that's why having that first hour of the day to yourself to sit in silence, even if you don't want to meditate just fucking sit down with your coffee, without your phone, and just look outside, you know, just look at a tree or look at the ocean and just having that, bro, that silence, you're going to start to be able to tune in. Your antenna is going to grow a little bit larger and you're going to be able to receive a little bit more and over time, as you build that antenna muscle, you're going to be able to receive more and more and more. So, like recently, my antenna has been I feel like it's been really up recently and I've been receiving a lot of great downloads and I'm making a lot of sound decisions that I know are right immediately, because I felt them out through my soul and through my heart.
Speaker 1:It's important, man. I think that I think about this sometimes, like within the last six months, I decided I like I'm going to kind of create a personal brand, to create content. And it was through that that I realized if I want to have original ideas, if I want to have creative ideas, I need to get, I need to grow that antenna, I need to sit with myself in silence because when you are constantly stimulated, you are never going to have those original ideas. You almost need the boredom to start to get creative and to allow your mind to run 100% and you also need.
Speaker 2:I mean, for me when I work out, it solves everything. Like when I fucking kill myself in the gym. When I do hit training and I get to that point where I feel like I'm going to throw up and my heart is beaten out of my chest, I got fucking you know sweat pouring out of me. That is when I enter a different realm where I break through something, my antenna shoots up through the roof and then you hop in the cold plunge after that and then you're in the shower all fired up and then boom, you get hit with an idea. So I mean just just having that happen once or twice or three times, you start to understand oh okay, this is the recipe for getting downloads and you start to structure everything in your life to receive more. And for me recently it's been. You know, I've done ayahuasca, I've done DMT, I've done every psychedelic you can do. And man, just doing those simple things are the same thing as doing, you know, the most hardcore psychoactive things. But if you do them over a long enough time, it's the same result, it's all the same shit. Yeah, you can speed it up if you do those psychoactive things, but the downloads that come in through. Those are going to be a little cloudier and harder to retain, like in the moment. You might get it clear but then you forget about it. Yeah, you can't pull it back in. So for me, just having that consistent window of an hour every morning, when I wake up, my brain is completely cleared out and I have my phone in the other room turned off and I have my hour to do my journaling, my breath work, my meditation, my prayer to God.
Speaker 1:That's when the magic happens every time it's a great reminder myself, and, as you say that it's like it fires me up because it's something that I need to do more of, and I think about how, like for a while when I was in school, I was like so, so on it, on it, on it yeah. I've kind of fell into a bit of complacency recently and I feel like when you win the morning, you win the day.
Speaker 2:Absolutely, bro. I mean, everything starts the moment you wake up. You got to start stacking your wins and make your fucking bed, do your push ups, you know, do whatever you got to do to stack the wins early, and then you're just building momentum off the whole day, like before I even came in, bro, I had a whole morning routine. I had an hour and a half workout, I counted my macros at breakfast, I did my breath work, I did my journaling, I know what I'm doing the rest of the day, come in, crush the podcast and then you're already. You know win, win, win, win, win. You just do that every day, bro, like the best people in the world. They don't take off a day. They don't even take off Sundays, saturdays, nothing ever. It's just the same thing every day.
Speaker 1:And do you think that's coming from a place of love, though, versus discipline?
Speaker 2:Yeah, it's coming off me doing things for not myself but for others. Like once you start operating for others and not yourself, that's when you're at the highest frequency, because I've already created this machine of who I am. And now I'm doing this because if I don't do it, I'm not serving others, Like everyone's watching me. Imagine you know the kid that today he saw me wake up at 5 am after a whole. I was out on a yacht. Yesterday, bro, I got home late. Still, no matter what, I woke up and because I woke up and I posted my morning routine and I posted my little morning message, that kid today is going to go and quit his job and go start his business.
Speaker 1:Isn't that funny, the power of the audience in that regard. Like it's everything, bro. It's everything If you make a commitment to those people. It's very hard to go back on your word because you have a shit ton of people listening to you, bro.
Speaker 2:The impact is so large you never know how big it is. I mean, as soon as you launch an offer, you can see, like if your offer is tied to your morning routine and your message and your daily consistency, you're going to see those sales continue to rise. But like dude, it's crazy. You could have someone come on your page and as long as you show up for them every single day and add value for free for three months, they're going to buy something from you and they're also going to change their life. So it's just a win-win. I mean, you're just raising the collective consciousness of everyone and, like during my prayer, that's what I pray for every day. I pray for wisdom from God and I pray for him to use me as a vessel so I could bring up the collective consciousness and just be a force of good.
Speaker 1:Serve him mentality. Yeah, back to that. It's not about you, but what's funny about that is like when you do save yourself, you save the world, like exactly what you were saying. When you dial in and really lock in, think about how many more people you've helped by self-improving versus if you never self-improved.
Speaker 2:Dude, exactly, people think you're selfish in the beginning. Fuck yeah, I'm being selfish, but it's for you. Yeah, it's self-improving, Like by you, you know, separating yourself from the crowd, not going out on the weekends. Oh, you fucking asshole, you don't hang out with us anymore, Motherfucker. In three months you're fucking hitting me up for advice. You're going to the gym now. That's why I did it, bro.
Speaker 1:Dude. It's so funny because that happened so much. That's a story that I've seen in my own life and I feel like almost everyone who goes this path, and they let go of those friends and they get the shit from those friends.
Speaker 2:Those friends come back and they come back with First they laugh at you, then they fight you, then they join you. Whatever that quote is, this is real, bro, it's so real man, yeah, so real.
Speaker 1:What does the tattoo relentless mean to you? Yeah so. I kind of have a sense, after all in yeah yeah, so this is the first tattoo I ever got.
Speaker 2:It was no time, okay, I don't know the month I quit my job. My buddy, paulie Long he's this kid I met in Scottsdale. He actually did an investment with me that went wrong. That's how he met through like a bad investment we both like lost all our money. And he was a personal trainer. I think he was like 28 at the time, I'm 23. And we really clicked and he was full tatted up. And he moves to Scottsdale and he knocks on my door and he's like, bro, like let's do this entrepreneurship shit, like let's fucking go all in. And that's like when I quit my job the day he got there and so like we started with nothing. Together, we would meet every day in this little office, like in my apartment complex, and we work all fucking day. And he was like, bro, we got to get tatted, like let's get fucking tatted. And I'm like, dude, I'll never get a tattoo. Like no one in my family has tats, like my parents hate that shit. And I was like fuck it, like we're all in brothers, no, no, I'm back. And I just thought of like a word that makes sense with, like that current situation and I was like fucking relentless, like whenever I'm feeling like I'm not going to make it, I'm just going to look down at this tattoo and I'm going to fucking be relentless about it and just keep going. So I did that. And then, right when I moved to Bali, I was 23. So I got 23 tatted on me, signifying like the best year in my life, and you know the person that you know I want to be moving forward started at 23. So I always can remember that.
Speaker 1:So I got text last night from a friend who's in Bali right now and he's like yeah, I extended my visa. Please come out here, it'd be awesome. Yeah, any thoughts, any thoughts on that Any advice. I've never been. Ok, and I do feel right now like I don't have a spot, like I don't know where I should be. I feel a little lucid in the fact that, like, do I go to Miami, do I stay home? Like save money.
Speaker 2:It's either going to be incredible or it's going to be terrible. And the reason why I say that is because that's how both of my times went. So Bali is a magical place, bro. It really is. There's some magic going on over there. When I moved there literally as I said, before the day I moved to Bali I ran into my girl, who is now my fiance, and it was her last day and her last hour of the night before she left. And I knew right. When I fucking saw her, bro, I was like this is my wife, like I had this crazy download in my soul and my heart and I knew it right away. And now she is. So it's, it's. It's one of those places and that whole month where I stayed there, bro, I met some of my friends that I'm still friends with today. My friend, paulie, is now married to a Balinese girl, has two kids and lives in a fat villa out there. He never left, okay. So like it changes you or it breaks you, and where it breaks you, I just went back in 2022 in December, and it was horrible rain for seven days and I got sick, I got Bali belly and it just kicked me right out, it spit me out and basically said like this is not your time to be here right now. So it's a magical place, like they call it, the goddess, or the island of the gods, I think. So it's dude. The energies are crazy, like it's either going to change you or break you.
Speaker 1:It almost sounds like ayahuasca in a very weird way.
Speaker 2:Yeah, I mean, yeah, I feel that.
Speaker 1:Yeah.
Speaker 2:So I don't know if you feel called to it, go. But hey, dude, who gives a fuck? If it doesn't work out, you just go home.
Speaker 1:Yeah, exactly.
Speaker 2:There's. That's the thing like. Taking risks are not really risk, bro, in today's day and age. You're fucking healthy, you're young, you got a family that probably loves you. You can fall back on them if you need to. There's no risk.
Speaker 1:It's such an important note right Like people don't realize that. It's like they have this idea that it's like this biggest deal in the world if they quit their job.
Speaker 2:Well, some people are fucked. Some people don't have a family and some people have three kids and a fucking wife that they got to take care of. Like that you got to be a little more risk adverse. But if you're 21 and you're watching this and you actually have a family to fall back on, even if you don't have a family to fall back on, but you're healthy and you're young and you have some confidence in yourself, bro, go move to that other country.
Speaker 1:If it doesn't work, you come back and get a fucking job at a car wash, Like I mean, even if like, even if it's not that extreme, even just like taking the unconventional path of not getting the nine to five. Yeah, don't get the nine to five Because so many people don't want it, but they solely do it for the fact that everyone else.
Speaker 2:That's kind of what that's here about. That's it, I mean. It's just they don't want to look bad in front of everyone else. They don't want to make a scene. They don't want to be talked about. They think that everyone else is thinking about them. No one's fucking thinking of you, dude. Everyone's too busy thinking of what you think of them.
Speaker 1:But it's true, dude.
Speaker 2:It's true.
Speaker 1:I mean you think about, even with the podcast, like you think people are going to like, care or judge you, whatever, and it's just so not reality when you actually do.
Speaker 2:Oh yeah, yeah, you just get up here and just be yourself.
Speaker 1:Yeah, 100 percent.
Speaker 2:It's harder.
Speaker 1:It's harder, you know you can say that, yeah, it's harder than it is. Was that hard for you with social media when you were first getting started?
Speaker 2:Um, yeah, you can look back at my stories in my archive dude, in 2019, my voice was like this I'm like what's up, guys? Like it was. It was funny, bro. You know, I tried to become someone that I thought people. I tried to become that person and I thought people wanted me to be in my mind, which was complete. I just had to be myself, bro. Like so we're all born in a certain way. Because it's for a reason. Like we have to be our most authentic version of ourself, and that is how we level up the collective consciousness. If you're trying to be someone else, it's going to fuck everything up. So, yeah, it was definitely hard, bro. I mean, in the beginning it took a lot of getting used to, got a lot of negative comments. Uh, you know, I had a lot of people talking about me in my town. It was tough, but you just kept going and once the shit starts to work, everyone's like oh fuck.
Speaker 1:Yeah, shit's working. That's the thing. Yeah, this thing people won't realize too, is that, like we have this fundamental belief that the people who have success are different than us in some way. Right Like you feel like the people who create on social media and build this huge following weren't the people who, in their hometown, were being made fun of when they started, you know?
Speaker 2:but they were. Everyone was yeah. Everyone was yeah, 100%. I mean yeah. I mean you look at all these big shots. Like Grant Cardone, bro, the dude was getting his ass beat, drug addict at 25. He started, you know like everyone. Everyone came from a rough path. Most, most of the time.
Speaker 1:And that authenticity to speak on what you were saying before like that is a game changer in terms of people have this like antenna towards authenticity, in the sense that they sense if somebody's being real or fake and they really just gravitate towards people who are authentic, even if that person is like weird. Yeah, they love it.
Speaker 2:I mean, dude, being real is just a magnet in a world full of fakes. People are so attracted to it because there's not much left of it. And you know your pain is your power. So, like, when you talk about your pain, that is why the pain happens. So you could share that with the world and you can impact other people and make them realize that, oh fuck, this guy has pain too. Like I can, I can be okay with my pain. I can even use my pain to catapult myself into the next best version of myself. That's why it's here. It's teaching you lessons, like I now, in the mindset of like, when I'm going through a deep negative emotion or a deep negative state for a prolonged period of time, I get excited because I know what's around the corner, is the growth. So, like, whenever you're going through some bullshit, just know like you can't stay there that long, like you're gonna bounce it. Life goes in waves, man. It like you're never going to stay on top. Life is not about being happy. We're not here to be happy. We're here to experience every single emotion, the good, the bad, the ugly, and you have to be present and grateful through it all, and that is how you win, like when you're on the top peak, don't get all fucking excited and don't be, you know, jazzing yourself up in your head because you're going right back down. Bro, you're going right back down. At some point, maybe your peak will last two years. You know my peak for 2020, 2021, that was like a two year peak. I literally felt like I could do no wrong. I was on top of the fucking world, my ego was through the roof and then I got fucking. You know, I got beat up Like I, I. I got checked. I got checked by my ego and it was a beautiful lesson and I got better during that time. I learned during that time and now I'm on my way up to my next peak and it's just a roller coaster, so you got to just stay present through it. All. All of the pain are all lessons for you to use for your own good.
Speaker 1:Have you looked into stoicism at all? Because it seems like kind of part of this the highest, the lowest staying kind of even keel through it all, understanding that the obstacle is the way and like these bad things that happen to you are the things that make you who you are or the things that move you forward in the way that you're supposed to be. Have you looked into that?
Speaker 2:at all, because, like, what you're saying kind of aligns with that perfectly.
Speaker 1:It's interesting. Yeah, I got to check that out. Yeah, that's funny how Jocko willing said this about Jordan Peterson that Jordan Peterson and him are philosophically almost perfectly aligned, but all the Jocko's lessons came from war and all Jordan Peterson's lessons came from study.
Speaker 2:Yeah, Isn't that funny.
Speaker 1:Yeah, that's awesome. So with people, dm you and I'm sure you got a lot of DMs now. Is there a common piece of advice you hear over and over again, a common piece of advice, or common piece of a common question that people ask you, or piece of advice they ask you for? I should say Not anymore.
Speaker 2:I don't really get dumb questions anymore.
Speaker 1:Yeah, yeah. Is there good questions, though, that you get over and over again?
Speaker 2:Yeah, for sure. I get a lot of questions about my routine, my health, what I take, like what is in my life, like what's on, is that? What supplements are you taking? What peptide is that? What books are you reading? You know what word did you get that piece of furniture Like? Just, whatever the fuck I'm posting, bro, people want it because, like they know, I'm winning. So it's if you can align that with your products and services, bro, you're always going to make money. Like, literally, it was Labor Day, right, so I have. If you have an education company or you have an info product, there's no overhead, it's done. You made it one time you can put whatever fucking price you want on it and you could just sell it. So whenever I have I haven't done this in a while, I kind of forgot about it but whenever there's Labor Day, memorial Day, black Friday, you just drop the price by 25 percent or you fake it. You just say like, oh, 50 percent off, and you say that it was 2K and now it's a K, probably printed 20K in the past two days. Profit just from, like, making up a narrative but aligning it with how it's going to help them evolve and be better, and you know you story it. So, like I did a whole story of you know where I was before I got this information and where it took me, and I'm going to do the same thing for you. And guess what? It's half off and it's Labor Day. Let's go and, like you know, you can just do things like that to. You know, align your audience and if you're giving value for free every other day and then one day you do a sale, most of those people that found value are going to purchase it. The people that fuck up or the people that think they can start a course from scratch, make it the most badass course, spend a month building it and then launch it to a fresh, cold audience, they're going to get no sales. So, like, the most important thing is building that foundation. It's this warm leads, yeah, it's. You know, it's the iceberg bro. You see, at the top there's like that little slither, but you know, on the bottom there's that massive fucking rock, that foundation, and that's what people don't see and that's what you need to build and you need to. The course necessarily doesn't even matter. Like you can, like, literally, for example, wes Watson, I just purchased his business coaching program 7500 bucks for three months of coaching. Guess what's inside of it? There's no course.
Speaker 1:Yeah, I was going to say it's just there's no course.
Speaker 2:There's. There's no deliverables. There's one one on one call and then weekly calls with a group. Okay, that's it.
Speaker 1:And.
Speaker 2:I'm sure it's worth the value 100% room. I've already gotten my value back just from listening on two calls. Like literally, like his energy and his blueprint that he gives you to. All he does is what I'm telling you right now. He pours into his audience every single day. He gives enough free value to the point where, literally, he's changing people's lives and perspectives and habits on the daily for free. So they're like holy fuck, have to pay.
Speaker 1:This guy just got me in the gym again.
Speaker 2:This guy motivated me to be a better man. This guy motivated me to be a better husband. This guy motivated me to, you know, get my diet clean. What the fuck is going to happen if I pay 1200 bucks or seven grand or 20 grand? Dude, you pay him and you know you already made that commitment that you're going to be better because you've already gotten better for free. So that's what I do and you know I just want to learn from more and more better people that have been doing this in a higher scale kind of way.
Speaker 1:So yeah, yeah the knowledge almost doesn't matter. It's like you pay that seven grand and now you're like fuck, I'm committed. Like I got a guy into this.
Speaker 2:Dude. That's why high tickets so good, because these people, you know that that have the seven K, they understand the value what's on the other side, whereas the people that pay, you know, 200 bucks, those people usually don't.
Speaker 1:Yeah, you just have to be worthy of someone like a lot of those kids that go into high ticket and trying to sell a course. It's like just not worth it just because they haven't accumulated that knowledge yet, you know.
Speaker 2:Yeah, that's why I like selling my own products better Like things that I've made, because I know everything that I sell now not it didn't used to be like this, but everything that I sell now is something that has created me into the best version of myself. Bitcoin mining changed my life Great tax rate off as well. You know, leverage lifestyle is how I got out of debt, how I built my credit up, how I travel the world for free, how I have passive income streams, all through credit. Teach you how to do that, and now, with my business and fitness and training program that I'm coming out with, it's everything that I've done over the past five years to transform my fitness, my mindset and my health.
Speaker 1:Yeah, and I think people have this perspective particularly people older that haven't seen the success that the internet can bring that that courses are scams just because in our parents day it would have been next to impossible for like a 24 year old to be a millionaire, you know. So they have this perspective that it has to be a scam just because the internet changed things so much that it doesn't compute in their brain that, like you, can do these things now at a young age. And I think that that belief around money and around what's possible with money, just transfers, and that's why?
Speaker 2:that's why consistency, bro, you kill them with consistency. Consistency makes everyone capitulate. So if you just show up every fucking day and you show how it worked for you and you also bring other people into it your students and your clients and you show it how it worked for them, that dude, after three months of seeing that shit, it's going to get so fucking mad at himself and you that he's going to buy your shit because he knows it works. It doesn't matter if I'm 24, 23, 22, 21. If it fucking works and it worked for four other dudes that are his age and I'm blasting him with testimonials that dude is going to feel so guilty to the point where he's so angry at himself. Seeing me every day wake up at 5 am, post my morning routine, post me working out, posting me on a private jet, posting me traveling with my whole family in first class, he's like what the fuck is this guy doing? And then he buys it.
Speaker 1:So there's a quote from Charlie Munger. I'm going to butcher, I don't know the exact quote, but Bitcoin's rap poison, not that one. No, this one is he was talking about like what are the things that, if you do them, would guarantee that you won't become successful? And it was like you're an alcoholic, you're a drug addict and don't show up consistently every day. And then the last sentence in this short story or article, whatever was but if you do all these things and you still show up consistently, you probably still will win. So he was just saying, like consistency is everything.
Speaker 2:Yeah, you could you?
Speaker 1:could? You don't have to be this like perfect person. No, show up.
Speaker 2:And honestly it's. It's good to sometimes do wrong, like a little bit, like not not like wrong, wrong like fucking kill someone or beat someone up, but like go have a drink. Go out like that sometimes, where you'll meet someone that you wouldn't have met. If I didn't go out and Bali that night, I wouldn't have met my wife. I was drunk. I went to a bar like a pizza place, you know, like so you got to, you got to throw your shit off sometimes, but exactly what you said. You still have to be consistent. I went on a yacht yesterday for Labor Day. What did I do before? Did my whole morning routine? Got four hours of work in, ate healthy, hit the gym, went on the yacht, I had some drinks. I came home at 9 30. I went, I did the sauna when I got home for an hour and then I went to bed. I woke up at six o'clock and I fucking hit the gym and you know same shit. So yeah, bro, like I, even when I'm in Europe. I was just in Europe for two months eating pasta every day, totally just ate whatever I want, drinking wine every single day, and I worked out every single day. I did my morning routine every single day. I worked a couple hours every single day. Just a consistency, bro, consistency is how you win.
Speaker 1:Yeah, so I forget who the guys that says it, but it was the. You have to be the reckless prince to become the wise king. I feel like that summarizes a lot of what we talked about today.
Speaker 2:For sure. Yeah, I mean fucking up all the time and making a fool out of yourself and learning through your mistakes is going to create that wise king. Absolutely yeah.
Speaker 1:Colin, I appreciate you doing this.
Speaker 2:Awesome bro, appreciate you man. That was fun, yeah, that was awesome, good shit yeah.
